CooperVision Marketing Analyst in Mexico

CooperVision, a unit of The Cooper Companies, Inc. (NYSE:COO), is one of the world’s leading manufacturers of soft contact lenses and related products and services. The Company produces a full array of monthly, two-week and 1-day lenses, all featuring advanced materials and optics. CooperVision has a strong heritage of solving the toughest vision challenges such as astigmatism and presbyopia; and offers the most complete collection of spherical, toric and multifocal products available. Through a combination of innovative products and focused practitioner support, the company brings a refreshing perspective to the marketplace, creating real advantages for customers and wearers. For more information, visitwww.coopervision.com.

JOB TITLE:Marketing Analyst

DEPARTMENT: Marketing


JOB SUMMARY


Support and complement the marketing department to achieve department objectives, perform administrative and analysis activities, and develop strategies with medium impact.

ESSENTIAL FUNCTIONS

  • Marketing strategies development for non-core brands

  • Communication and social media strategies implementation aligned with the local and regional marketing plan.

  • Marketing material administration in global platforms.

  • Communication link between CV and suppliers to achieve marketing tactics and plans.

  • Marketing Materials Inventory control and supply.

  • Follow-up with promotional, design and social media agencies

  • Marketing materials creation for non-core brands

  • Marketing design resources and files storage administration

  • Follow-up and requisition of Marketing Material MoH approval and submission from RAQA team.

  • Mexican Optometry Schools link program with CV México

SCOPE



Responsible for the tactical efforts of the department; supporting launches, communication strategies and marketing resources administration of the core brands; and responsible for the strategy, marketing plan and resource management for non-core brands.

POSITION QUALIFICATIONS

/KNOWLEDGE, SKILLS AND ABILITIES/

  • English: intermediate degree.

  • Team work capabilities

  • Communication skills

  • Proactivity

  • Priorities management

  • Frustration tolerance/ /

/WORK ENVIRONMENT/

  • Office activities 80%

  • Field activities once a month

  • Interaction with all the company departments

  • Occasional travel, once a year/ /

/EDUCATION/

  • Bachelor’s degree in Marketing, Communications, or related field/ /

/EXPERIENCE/

  • Previous experience as an intern or employee in marketing or sales department in health companies.

Job: *Marketing

Organization: *Marketing

Title: Marketing Analyst

Location: Mexico

Requisition ID: MEX0039