GoDaddy.com Search Marketing Manager in Mexico City, Mexico
GoDaddy's (NYSE: GDDY) mission is to radically shift the global economy toward life-fulfilling independent ventures—helping our customers kick ass by giving them the tools, insights and the people to transform their ideas and personal initiative into success. With more than 14 million customers worldwide and more than 62 million domain names under management, GoDaddy gives small business owners the tools to name their idea, build a beautiful online presence, attract customers and manage their business.
The Search Marketing Manager will be responsible for development, growth and execution of Go Daddy’s paid search campaigns. This role will manage the search campaign with the focus of generating traffic, acquiring new customers and driving continued engagement from our current customer base within budget parameters to meet sales objectives. Knowledge of key search marketing practices is a must. The ideal candidate must be be a strong communicator and problem solver and be comfortable working with, analyzing and presenting data.
Managing a keyword portfolio on multiple search engine platforms
Driving new customer acquisitions via paid search engine keyword placements
Planning and developing search marketing recommendations and media plans
Implementing and reviewing creative
Testing multiple creative ads and landing pages in order to identify the most effective ad placements and message
Testing, tracking, monitoring, analyzing and reporting of results
Recommending new test plans, strategies and offers based on the current market status and competition
Bachelor's Degree (or equivalent) in Marketing or related field.
Minimum of 3 years marketing experience
3+ years search marketing experience
Fluent in Spanish and English
Ability to achieve specific results from little direction
Knowledge of ecommerce and internet-based business models
Experience evaluating creative messages, analyzing results and optimizing campaigns
Knowledge of Search Engine Organic Optimization strategies a plus
Advanced MSFT Office skills
Excellent verbal and written communications skills
Candidate must have strong analytical skills, be detail oriented and a self-starter
/GoDaddy is a proud equal opportunity employer./