Danaher Corporation Marketing Manager in Mexico City, Mexico
Danaher Company Description
Nobel Biocare is a world leader in the field of innovative implant-based dental restorations – from single-tooth to fully edentulous indications. Nobel Biocare offers you a great place to work by giving you the opportunity to grow and be recognized for your effort and achievements.
Nobel Biocare is currently looking for a Marketing Manager, which purpose is to supervise the activities of the Marketing Department on a day-to-day basis to ensure that Marketing strategies are rolled out according to plan and that Marketing and T&E activities are organized efficiently and in a cost-effective way and that recommendations and reports are accurate and timely.
Report to: Regional Director LATAM Sales
Place of work: Mexico City
Main Accountabilities: * Contributes to the implementation of overall marketing strategy for Mexico, according to the must wins, and local objectives * Guarranties effective product launches in the local market * Manages T&E and events operations * Manages the Key Performance Indicators (KPIs) regarding Marketing and T&E and develops customer account plans together with the Sales Force * Defines a communication plan to enhance Nobel Biocare’s image and to provide additional value to customers through programs and product marketing, as well as T&E and event communication. * Analyses the sales that have been generated from sales campaigns, the products that grown or fallen to ensure that the right "push" will be made. * Increases the value of Nobel Biocare’s brand within key customer segments by introducing value added programs and the partnership program * Create attractive and innovative tools for the partnership program * Controls and analyses the Peformance Report /Smart Courses * Implements the guidelines and rules for managing Key Opinion Leader (KOL) / Key Influence Leader (KIL) and supports the subsidiary in implementing and adapting these guidelines and rules; this includes a more unified management of Advisory Boards and Professional Associations * Develops and supports university and student relation programs and implements these programs in the subsidiary accordingly * Manages and drives all aspects of T&E, including local and global events (Nobel Biocare Symposium) and top account retention events * Define the content of educational programs for all the decided key solutions, according to the must wins, launches and products that need an extra boost. * Develops local speakers so that they can be promoted nationally and internationally (if applicable) for T&E, Events and Congresses, based on local and international networking. * Defines with the speaker their yearly commitments (invitations, contracts, honorarium, travel expenses, number of courses, etc.) * Prepares and oversees scientific content at events and congresses. * Reports the outcomes of Nobel Biocare courses (participants, new customers, expenses, sales) and takes corrective measures, after discussing with management team (if necessary). * Finds new ways to attract participants to T&E programs and events. * Coordinates internal staff training regarding product and clinical knowledge, Smart courses. * Coordinates with the country Regional Director and sales force on which third party courses Nobel Biocare should support and how. * Constant communication with the Sales Force to agree on the best T&E activities which drive Nobel Biocare and with the actual sales force to deliver the correct and most effective T&E. * Lead project management related marketing * Lead On Line Store channel
Your profile: * University or Bc degree, preferably in Marketing; * Excellent marketing, product and market knowledge. * Proficient in MS Office applications (mainly PowerPoint, Word, Excel); * CRM (salesforce.com) and ERP (SAP) user * Understanding of country specifics and market demands; * Strong communicative skills and presentation capabilities; * Preferrably more than three years experience in Healthcare Marketing. * * Experience implementing Local Marketing Strategy * Experience managing and drives marketing activities, events, congress and symposiums * Experience managing KOL * Project Management
Danaher Corporation Overview
Danaher is a global science & technology innovator committed to helping our customers solve complex challenges and improve quality of life worldwide. Our world class brands are leaders in some of the most demanding and attractive industries, including life sciences, medical diagnostics, dental, environmental and industrial solutions. Our globally diverse team of 59,000 associates is united by a common culture and operating system, the Danaher Business System, which serves as our competitive advantage. We generated $16.5B in revenue last year. We are ranked #133 on the Fortune 500 and our stock has outperformed the S&P 500 by more than 2,000% over 20 years.
At Danaher, you can build a career in a way no other company can duplicate. Our brands allow us to offer dynamic careers across multiple industries. We’re innovative, fast-paced, results-oriented, and we win. We need talented people to keep winning. Here you’ll learn how DBS is used to shape strategy, focus execution, align our people, and create value for customers and shareholders. Come join our winning team.
Organization: Nobel Biocare
Job Function: Marketing / Communications
Primary Location: North America-Mexico-DIF-Mexico City
Req ID: NOB000710