Whirlpool Marketing Specialist in Apodaca, Mexico

Marketing Specialist

Date: Jun 16, 2017

Location: Apodaca, NLE, MX, 66634

Company: Whirlpool Corporation

Requisition ID: 5806

Job Function: Brand Management (40000034)

Marketing Specialist

Job Description

Category Marketing Analyst, with moderate direction, conducts marketing analysis in order to maximize marketing and selling efforts within categories. Audits data, performs gap analysis, and proofs creative products.

Function Overview

  • Accountable for the development of annual promotional strategy for brand portfolio

  • Development & implementation of promotional activities of brand portfolio

  • Support on new product launches & campaigns through POS strategies

  • Promotional budget allocation

  • Industry & Consumer trend analysis related to promotional activities

  • Negotiation with current & new suppliers regarding promotional activities

Minimum Requirements

Scholarship: BachelorĀ“s Degree

Language: English Advanced (Daily reports with E.U.)


1 to 3 year on previous roles like :Brand Coordinator, Trade Marketing Coordinator, Category Manager

Involved :

  • Development & Implementation of Promotional Strategies

  • Implementation of Brand Strategies

  • Annual Budget

  • Design & Implementation of Point of Sale Strategies

Whirlpool Corporation (NYSE: WHR) is the number one major appliance manufacturer in the world, with approximately $21 billion in annual sales, 97,000 employees and 70 manufacturing and technology research centers. The company markets Whirlpool, KitchenAid, Maytag, Consul, Brastemp, Amana, Bauknecht, Jenn-Air, Indesit and other major brand names in nearly every country throughout the world. We stay true to our philosophy that says good business begins by not following but leading. Our brands and products help people make the most of time so they can focus on making the most of moments that matter. At Whirlpool Corporation, we believe that all people matter. Celebrating diversity and including thousands of perspectives empower us to create products that blend into every concept of home. Whirlpool Corporation is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.

Additional information about our company can be found at. Follow us onor join the conversationon Twitter.

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